Our Story

IdentiFur was founded by a seasoned dog trainer and savvy IT nerd, who share a passion for fitness, off beat humour and a love of animals.

We saw the need for a modern solution to the age-old problem of lost pets, and we decided to harness the power of technology to address it.

At the heart of our business is the concept to reunite lost pets with their owners in the quickest and simplest way possible.

Walking dogs

Our Commitment

We understand that your pets are more than just animals; they are family members and loyal companions.

That's why we work tirelessly to provide you with a product that offers peace of mind and security.

We also believe in sustainability and responsible manufacturing and we are continually exploring ways to reduce our environmental footprint.

Furthermore our premium service ensures that the data and contact information of all our members is always safe and will never be shared.